Fractional Export Department
YOUR EXPORT DEPARTMENT — WITHOUT BUILDING IT ALL IN-HOUSE.
Building a full export department requires people, experience, systems and management.
You may not need all of that internally.
WAH COMMERCIAL can become an extension of your company’s export function — providing the commercial resources, expertise and operational capacity you need, without requiring you to build the entire department from day one.
We offer four flexible ways to work together.
01 — DEDICATED EXPORT TEAM
A Dedicated Export Team for Your Company
We assign dedicated WAH commercial resources to work specifically on your international sales and export activities.
Depending on your requirements, the team can handle:
* Export customer development
* International sales
* Market research
* Distributor development
* Customer communication
* Quotations and follow-up
* Export coordination
* CRM management
* Sales pipeline development
* Market reporting
You define the commercial direction and objectives.
WAH manages the agreed export activities and provides the required commercial capacity.
IDEAL FOR
Companies that want a dedicated international sales function without immediately building a full internal export department.
02 — JOINT EXPORT DEPARTMENT
Build Your Export Department With Us
You may want to create a professional export department but do not want to build and manage the entire structure alone.
We build it together.
We define:
* Roles and responsibilities
* Target markets
* Sales processes
* Customer acquisition systems
* CRM structure
* Reporting
* Export workflows
* Performance targets
Your company remains involved in strategic decisions while WAH provides the local commercial infrastructure, operational expertise and management required to run the agreed export function.
IDEAL FOR
Companies starting international expansion or restructuring their export operations.
03 — EXISTING EXPORT DEPARTMENT MANAGEMENT
Strengthen or Manage Your Existing Department
Already have an export department?
You do not necessarily need to replace your existing team.
We can work alongside your organisation to strengthen, coordinate or manage agreed export functions and activities.
Depending on your needs, we can support:
* Export sales
* Export management
* Market development
* Customer acquisition
* Distributor relationships
* Sales pipeline
* CRM
* Export processes
* Performance management
* Reporting
Your employees remain part of your organisation.
WAH adds commercial management, expertise, systems and operational capacity.
IDEAL FOR
Companies that already have an export team but need stronger management, systems or international sales performance.
04 — PROJECT-BASED EXPORT MANAGEMENT
Export Management for a Specific Objective
You may not need a permanent export department.
Perhaps you want to:
* Enter a new country.
* Launch a new product internationally.
* Find distributors.
* Build a customer pipeline.
* Develop a specific export market.
* Prepare and execute an international sales project.
We create a defined export structure around the specific objective, market and timeframe.
WAH then manages and executes the agreed export activities throughout the project.
IDEAL FOR
Companies that need professional export management without committing to a permanent structure.
HOW WE WORK ACROSS ALL FOUR MODELS
YOU DEFINE THE BUSINESS DIRECTION
You decide your products, markets, pricing, commercial conditions and strategic priorities.
WE BUILD THE EXPORT FUNCTION
We provide the commercial resources, systems, processes and operational support required to execute the agreed export function.
WE MANAGE THE PROCESS
Our team manages the agreed export activities and keeps the pipeline moving.
YOU RECEIVE REGULAR REPORTING
Sales activity, customers, opportunities, meetings, pipeline and market feedback are reported back to your company.
WE OPTIMISE
Based on real results, we continuously improve the export process and commercial execution.
WHAT MAKES FRACTIONAL EXPORT DIFFERENT?
You do not have to choose between:
“Build a full export department.”
or
“Do everything ourselves.”
There is a third option.
BUILD THE CAPACITY YOU NEED — WHEN YOU NEED IT.
You gain access to export expertise, dedicated commercial resources, operational capacity and management without immediately carrying the full cost and complexity of a traditional internal department.
YOU STAY IN CONTROL.
WAH COMMERCIAL becomes part of your export operation — not the owner of it.
Your company keeps control of:
Strategy | Pricing | Products | Contracts | Commercial Decisions
We provide:
Commercial Resources | Expertise | Processes | Execution | Reporting
ONE EXPORT FUNCTION.
FOUR WAYS TO BUILD IT.
Whether you need a dedicated export team, a joint department, management of your existing team or project-based export support, we can build the right structure around your company.
YOUR PRODUCTS. YOUR MARKETS. YOUR EXPORT FUNCTION.